California Connects regional convenings held in Oxnard

This article was originally published by Vida.

On Wednesday, October 29, Oxnard was the site for the 6th of 8 regional meeting of the California Connects regional convenings meeting. It was attended by several individuals from the public, private and nonprofit sector from the tri-county region.

“The Office of Community Partnerships and Strategic Communications (OCPSC) is the single state entity coordinating California’s most important statewide public awareness and community engagement initiatives. OCPSC allows the state to realize more inclusive and effective outcomes while preventing equity gaps in outreach,” said Aubrie Fong, Acting Executive Director of OCPSC to VIDA Newspaper.

“Bridging Community and Government Action, is very important to fulfill our mission, we use 19 languages to reach and help our community,” said Vanessa Bechtel, President and CEO of the Ventura County Community Foundation and partner of OCPSC.

“Oxnard welcomes you to this meeting with open arms, we are a community that is in high need of information, support and help. As I speak to you right now, there is another ICE raid going on here in Oxnard,” said Luis A. McArthur, Oxnard City Mayor, to the audience.

At the heart of every public awareness and outreach campaign built by the Office is a structured network of trusted messengers. Through authentic conversations, trusted messengers raise awareness, mobilize public support, and provide valuable insights that inform strategy and messaging.

To accompany the on-the-ground community trusted messengers, the Office also executes integrated media campaigns statewide. Together, these strategies cut through the noise and provide hard-to-reach communities with accurate information to the people and media outlets they trust, including hundreds of ethnic media outlets serving communities in-language.